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Event Management

What this does #

Event Management allows you to select which standard ecommerce interactions are tracked and sent to your server-side endpoints. Supported standard events include PageView, ViewContent (product views), Search, Purchase, InitiateCheckout, and AddToCart. The Purchase event is heavily guarded and deduplication-protected, only firing on reliable payment or processing signals. Additionally, you can choose a Value Modifier to report either the Gross order value (including tax/shipping) or the Net order value.

How to configure #

  1. Navigate to your WordPress admin dashboard.
  2. Go to FluentCart > CodifyCore sGTM.
  3. Open the Event & Data tab.
  4. In the Events to Track section, check the boxes next to the standard events you want to fire (e.g., PageView, ViewContent, Search, Purchase, InitiateCheckout, AddToCart).
  5. In the Value Modifier dropdown, select either “Gross (Includes taxes and shipping)” or “Net (Excludes taxes and shipping)”.
  6. Click Save Changes.

Dependencies #

  • FluentCart plugin must be installed and active.
  • CodifyCore sGTM for FluentCart (Free) plugin must be installed and active.
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