Server-Side Tracking for

FluentCart Checkouts

Bridge your e-commerce events directly with Server-Side GTM and Meta Conversions API. Send reliable, highly accurate attribution data directly from your WordPress server.

FluentCart sGTM Banner

Why Server-Side Tracking?

Client-side scripts are increasingly blocked by browsers. Take control of your data by moving tracking to the server.

Privacy First

Automatically applies SHA-256 hashing to all selected PII (Personally Identifiable Information) before it ever leaves your server. Stay GDPR and CCPA compliant.

Dual-Routing Architecture

Send data to a centralized sGTM hub via GA4 Measurement Protocol, or send it directly to Meta Conversions API (CAPI) bypassing sGTM entirely.

Unmatched Accuracy

Ensure 100% of your Purchase events are recorded. Triggers securely on backend payment confirmations (Paid, Processing, Shipped), never just a page load.

Why Server-Side Tracking?

The CodifyCore sGTM for FluentCart addon bridges the gap between the frontend session and backend reliability seamlessly.

1

Frontend Capture

A lightweight script captures session identifiers (_fbp, _fbc, _gl, _ga) securely as the user browses the site.

2

Session Storage

When the user interacts with the cart, identifiers are temporarily securely saved to their PHP session.

3

Backend Dispatch

Upon a reliable purchase signal, the plugin intercepts the order, hashes PII, builds the payload, and uses WordPress HTTP APIs to dispatch to Meta/sGTM.

// Sample Backend Dispatch Log POST https://graph.facebook.com/v19.0/.../events { "data": [ { "event_name": "Purchase", "event_time": 1716301244, "action_source": "website", "user_data": { "em": ["309a0a5... (hashed)"], "ph": ["25b960... (hashed)"] } } ] } Response: 200 OK - Events Received Successfully

Pricing & Setup Options

Start with robust core tracking, upgrade to Pro, or let us handle the entire technical setup for you.

Features

Everything You Need
  • sGTM & GA4 Measurement Protocol
  • Core Events (View, AddToCart, Purchase)
  • SHA-256 Customer Data Hashing
  • Value Modifier (Gross / Net)
  • Direct Meta CAPI Routing
  • AddPaymentInfo & Subscribe Events
  • In-Dashboard Diagnostics UI
  • Event API Logs & Payload Inspection
  • Meta Test Event Integration

sGTM Core

Basic sGTM Routing
FREE FOREVER
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sGTM Pro

Billed Yearly
PREMIUM FEATURES
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sGTM Core

Basic sGTM Routing

sGTM Pro

Billed Yearly

Full Installation Service

Don’t want to deal with the technical setup? Let our experts handle the complete infrastructure deployment and configuration for you.

What's Included

Requirements

One-Time Fee

$99.99

Stop losing attribution data today.

Secure your e-commerce data flow. Get accurate ROAS, respect user privacy with hashing, and bypass client-side limits instantly.

Requires FluentCart plugin. Instant digital download.

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